Frequently Asked Questions

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Who are Canadian Media Sales?

Canadian Media Sales are the U.S. media representatives for Corus Entertainment. Our team connects U.S. agencies and advertisers to top media properties in Canada and facilitates in delivering ad campaigns across our various media platforms.

How are Canadian audiences measured?

Viewership measurement levels are obtained through Numeris. The organization is partnered with Nielsen and measure the major Canadian markets via PPM.

What is the creative approval process?

All creative must be submitted to thinkTV for approval. ThinkTV works with agencies and advertisers to review creative and ensure they are within the broadcasting guidelines of the Canadian Radio-Television and Telecommunications Commission’s (CRTC).

Who are the major broadcasters in Canada?

The major broadcasters in Canada include Corus, Bell and Rogers.